BizSide — See What's Holding Your Business Back

The stuff you don't have time to figure out — figured out

Your pricing, reviews, and online presence — compared to your competition, with step-by-step actions to grow.

Your business →

Stylists, barbers, nail techs, lash techs, aestheticians

Haven

Studio

bizside

Pricing

How do your prices stack up?

	You	Bloom & Co	The Style Bar
Haircut	$85	$95	$110
Full color	$185	$210	$240
Balayage	$220	$250	$300

Your balayage at $220 is $80 less than The Style Bar. You could charge more and still be the most affordable option in your area.

Online presence

Can new clients find you?

	Google	Yelp	Instagram
Haven Studio You	No listing	4 reviews	1,240
Bloom & Co	4.8★ · 47	62 reviews	890
The Style Bar	4.6★ · 31	28 reviews	2,100

Your Instagram is strong. But when someone searches 'salon near me,' your competitors show up and you don't.

Actions

What to do about it

Get on Google: claim your listing and ask for your first reviews

~1 hour

This is the single biggest thing you can do to get new clients this month.

How to do this →

Get your regulars coming back a little sooner

We handle it

Your clients come about every ~6 weeks. If they came every ~5 instead, that's ~2 extra visits per client per year — without finding a single new person.

Here's how we make that happen →

...plus ideas on pricing, a referral program, rebooking reminders, and seasonal promotions

Peak Performance

bizside

Your week

Where your time goes

Mon

Tue

Wed

Thu

Fri

Morning

Afternoon

Evening

~12

open hours a week, almost all in the afternoon. Your mornings and evenings are packed — this is where the opportunity is.

Pricing

How do your prices stack up?

	You	Iron & Oak	FitLab PT
Single session	$75	$90	$110
10-pack	$650	$800	$950
Monthly	$299	$350	$425

Your 10-pack at $650 is $150 less than Iron & Oak. Clients buying 10 sessions aren't shopping around — they're already committed to you.

Actions

What to do about it

Move your flexible clients to midday — and charge more for peak hours

We handle it

Most clients book mornings and evenings out of habit. We'd move the ones with flexible schedules to midday — and raise your peak-hour rate by $10-15. You fill the empty hours and earn more on the busy ones.

Here's how we'd do this →

Make money when you're not in the room — launch a 4-week training plan

We help you build it

Right now you only get paid standing next to a client. Iron & Oak sells a $199 online program — costs them zero extra hours. You already know what your clients need.

Here's how we'd help →

...plus ideas on client reactivation texts, corporate wellness outreach, a referral incentive, and filling your slow days

Clean Slate

bizside

Your earnings

What you make per hour of work

$38

per hour

You

$52

per hour

Sparkle & Shine

That's ~$600 less per week for the same hours

The difference? They do more deep cleans and move-outs — jobs that pay almost 2× per hour. You're doing mostly standard cleans. Shifting your mix is the fastest way to earn more without working more.

Pricing

How do your prices stack up?

	You	Sparkle & Shine	ProClean Co
Standard	$150	$175	$200
Deep clean	$250	$300	$350
Move-out	$350	$400	$475

Your deep clean at $250 is $50 less than Sparkle & Shine. Your Yelp reviews are perfect — your work is worth more than you're charging.

Actions

What to do about it

Get on Google — right now, you're invisible

~1 hour

You don't have a Google listing. That's the #1 way people find cleaners in your area. Sparkle & Shine has 67 reviews there. You have zero.

How to do this →

We found 3 property management companies near you that hire cleaners

We handle it

One relationship with a property manager can turn into 5-10 move-out cleans a month — your highest-paying service. We found Eastside Property Group, Greenwood Management, and Pacific Realty Partners, all within 10 miles.

Here's what we'd do next →

...plus ideas on recurring service packages, seasonal deep-clean offers, and getting your best clients to refer their neighbors

Mirror Finish

bizside

Pricing

How do your prices stack up?

	You	Elite Auto Spa	DetailKing
Exterior wash	$45	$55	$65
Full detail	$175	$225	$275
Ceramic coating	$500	$650	$800

Your ceramic coating at $500 is $300 less than DetailKing. That's your most profitable service — and you have a lot of room to charge more.

Quick win

Easy money you're missing

18 cars/month

↓

× $35 add-on

↓

= $315/month

↓

$3,780/year

Your competitors all offer add-ons at checkout. You don't list any. That's the easiest money you're not making right now.

Actions

What to do about it

Add interior protection as a checkout add-on

~30 min

List it on your booking page and mention it when clients drop off. Most people say yes — it's a $35 add-on that takes 10 minutes.

How to do this →

Stop driving all over town — group your jobs by neighborhood

We handle it

We looked at where your reviews come from. You've got clusters in Bellevue, Kirkland, and Redmond. Booking 3 jobs in the same area on the same day means less time on the road and more time working.

Here's how we'd set this up →

...plus ideas on fleet accounts, a maintenance plan that keeps clients coming back every quarter, and seasonal packages

This is a sample. Yours will be built from your actual data — your business, your market, your next move.

Your clients love what you do. Let's make sure your business keeps up.

The stuff you don't have time to figure out — figured out

Ready to see yours?